Sapient : Michelin


Role: Art Direction & Design



I recently worked with Sapient Nitro to design this set of icons to be used across multiple platforms.

There are 4 main areas to the site...


Weather / Features / Terrain / Interest


Each of the 4 areas had their own sub-sections to choose from depending on the type of handling
you’ve chosen and the weather you are in.
 






Here's a few of the worked up screens...